龙光地产·天禧 2018 品牌设计 Branding

龙光地产·天禧 LOGAN Estate·Tian Xi Brand Design

客户 / Customer

龙光地产Logan Property Holdings Company Limited

服务 / Service

品牌VI设计 Brand VI Design

领域 / Field

房地产Real Estate

时间 / Year

2018

定位 Style Localization:

新中式/皇家礼序/福禄寿/尊贵

New Chinese Style / Royal Etiquette / Luck&Prosperity&Longevity Style / Honour

 

设计说明 Design Description:

“天禧”寓意吉祥喜庆,以百鸟之王“凤凰”元素为视觉图形进行延展呈现,寓意有凤来仪、祥瑞之兆

"Tian Xi" means auspicious and lucky, with the king of birds "PHOENIX" as visual graphics elements  to extend the presentation, meaning lucky wish and auspicious signs.

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